Upon the departure of Natacha Ramsay-Levi as the creative director of Chloe, the brand turned to Gabriela Hearst for artistic leadership. Here’s what you need to know about her.
#1 She is the first non-European assigned to lead Chloé
Gabriela was born in Uruguay. These days, she’s New York-based. Prior to her, Chloé saw the artistic directors in Karl Lagerfeld, Stella McCartney, and Phoebe Philo.
#2 She’s a big advocate for sustainability
In Gabriela’s eponymous brand, she’s all about walking the sustainability talk. In her collections, she uses deadstock materials and eco-friendly fabrics like linen. She skews away from cotton, which contributes a lot to environmental pollution, and also opts for recycled yarns.
#3 She’s brought her brand to the potlight in just five years
The New York Times writes of Gabriela Hearst the label, ” In just five years, her brand has gained respect and recognition across the industry for its honed focus on casual elegance, sharp tailoring and use of sustainably sourced textiles, albeit at sky-high prices.”
#4 Gabriela Hearst got the attention of LVMH
The luxury conglomerate seems to be much impressed with Hearst. In 2019, they took a minority stake of the brand, and recorded a a $24 million revenue.
#5 The designer is also active in her NGO work
L’Officiel USA reports that “Outside of fashion, Hearst sits on the Board of Directors of Save the Children, an NGO defending children’s rights.”
Gabriela’s first collection for Chloé will debut in March 2021. With this, she takes on double duty with her own brand.
